ZAVORÉ
ZAVORÉ
✦
Where Artistry Begins
Sculpted rockwork and stone effect plaster·Supplied in the colours listed on each product·Tracked delivery across the UK and worldwide·Artificial Rock installed by our own team across the UK·Speak to a specialist · 07592 929191·Sculpted rockwork and stone effect plaster·Supplied in the colours listed on each product·Tracked delivery across the UK and worldwide·Artificial Rock installed by our own team across the UK·Speak to a specialist · 07592 929191·
Artificial Rock · Stone Effect Plaster

Artificial rock walls, or real lime worked to look like stone

Artificial rock, properly speaking, is sculpted rockwork, mortar built over a steel and mesh armature, then carved and coloured to look like stone. We supply the materials and install it, and we also do the flat wall version in Italian lime plasters.

✓ In the colours listed on each product ✓ Secure checkout ✓ Order by 12pm · ships in 24hrs
Artificial RockVenetian PlasterTadelaktMicrocementSculptural PlasterMetallic PaintsLimewashEst. 2021 Artificial RockVenetian PlasterTadelaktMicrocementSculptural PlasterMetallic PaintsLimewashEst. 2021
5
Years serving
the trade
7
Finishes in
the range
Worldwide
Tracked
shipping
24h
Shipping, ordered
by 12pm
Zavoré

Providing luxury finishes for the most prestigious addresses in the world

Explore the House

Three ways into artificial rock

Buy the materials and tools, have our own team install them, or start with a sample board. Every artificial rock finish is supplied and installed by Zavoré.

Bestsellers

The stone effect plasters the trade buys most

The lime plasters behind a flat stone effect wall, each one tested by our own applicators before it ships.

Where The House Has Worked

Artificial Rock delivered, UK and worldwide

Each dot is a project the house has installed. Artificial Rock ships tracked across the UK and worldwide. Turn the globe and click a dot to see where it is.

Projects installed
Where It Belongs

Where artificial rock belongs

A finish is chosen the way a fine fabric is chosen, by how it looks and how it feels under the hand. These are the rooms and surfaces artificial rock suits best.

Colour

Artificial rock colours, as listed on each product

Artificial rock comes in the colours listed on each product, so you choose from what is real.

✦Listed colours

Every product shows the colours it comes in, before you order.

✦Sample box

Put the boards against the wall, in daylight and in lamplight, before you decide.

✦Batch record

We keep a record of your batch, so a second order gets as close as the material allows.

Order a sample boardPlaster finishes dry lighter than the colour you picked, often by around 20%, as the lime cures. A screen will never match a wall exactly.
Try Before You Buy

Samples, before you commit

Order the sample box of six boards and see the stone effects in your own room, in daylight and in lamplight, before you commit a whole wall.

Order Samples
Order by 12pm · ships within 24 hours
Selected Work

Artificial Rock, on our walls

Photographs of our own artificial rock projects will be added here as they complete.

Installation

Artificial Rock, installed by our own team

Stone effects are more forgiving than a mirror polished Venetian, because irregularity is the point rather than the enemy. What is hard is keeping one wall consistent from corner to corner, and knowing when to stop cutting back. A confident DIYer can make a good job of a small wall after practice on boards; most people do better letting our applicators lay it. Send photographs of the wall and we will tell you which it should be.

Step One · Survey · Across the UK

The Survey

Tell us about the room and our own team comes to see the wall before anything is specified.

Surveyed ByOur own team
CoverageAcross the UK
ProjectsResidential and commercial
Survey / on site
Book a Survey
Step Two · Specification

The Specification

We specify the artificial rock, the preparation and the colour for the surface you actually have, so the finish suits the wall it goes on.

Specified ByOur own team
MaterialArtificial Rock
Speak To Us07592 929191
Specify / for your wall
Ask Us
Step Three · Installation

The Installation

The same team lays it, residential and commercial, anywhere in the UK.

Installed ByOur own team
CoverageAcross the UK
ShowroomBy appointment
Install / by our team
More Info
✦ Surveyed, specified and installed by our own team ✦Residential and commercial projects, anywhere in the UK.
Rather Do It Yourself?

We supply, too.

Every artificial rock material on this page ships tracked across the UK and worldwide, and a working installer picks up the phone, Monday to Saturday.

Shop Artificial Rock
5Years of
Craft
The Material

What artificial rock
actually is

So there are two trades sitting under one search term.

Carved rock is three dimensional: boulders, cave mouths, pool edges and climbing walls, built up in inches over a frame in a reinforced mortar and carved while it is still green. Stone effect plaster is a coating a few millimetres thick that stays on the plane of the wall and takes its stone character from the trowel, the pitting of travertine, the grain of a lime render, the cool flatness of concrete. It is real lime and marble, not a printed panel and not a resin skin, and it goes on continuously, so there are no joints and no fixings anywhere in the wall.

A. ZavoréFounder & Master Applicator
Artificial Rock · 01

Carved rockwork or stone effect plaster

Settle this first, because it changes who you ring. If the drawing has relief in it, a rock face standing proud of the wall, an overhang, a grotto, a waterfall edge, you want carved rockwork built over an armature with a carving mortar, and we supply and install that too. If the brief is a wall, a chimney breast, a bath surround or a bar front that should read as stone and feel like stone under the hand, plaster is the honest answer. It needs no substructure, no fixings and no allowance for weight, and it does not eat the room the way clad stone does.

Artificial Rock · 02

Which plaster reads as which stone

Travertino is the closest we have to cut stone: worked in coats so the surface picks up the open, pitted, horizontally drifting character of travertine, then cut back and polished as far as you want to take it. Intonachino is a fine textured lime, a quieter, more even mineral face, the sort of thing you see on old Italian walls, and the better choice over a large area where a strong pattern would turn into wallpaper. Beton Stucco gives the concrete look: flat, cool and lightly mottled, right for a modern room where the reference is poured concrete rather than quarried stone. All three are tinted to your colour.

Artificial Rock · 03

The background does half the work

Stone effect plaster is a skin, not a build up, so it inherits whatever it goes over. The background wants to be sound, dry and flat: fresh plasterboard, a skimmed wall, or a sound render. It gets primed before the first coat goes on. What it will not do is hide a moving wall, a damp wall or loose old paint. Those come off or get made good first, and if you plaster over them you will see the same problem again through a more expensive surface. Outside work, and any wall with a history of damp, is worth a phone call before you order, because the right answer depends on what the wall is made of.

Artificial Rock · 04

Texture comes from the hands

The tub does not contain the texture. Two applicators can take the same Travertino and produce a soft, almost smooth stone or an open, quarried one, and the difference is trowel pressure, timing, and how much gets cut back at the end. So agree the texture on a board before anyone touches the wall, and then keep that board. It is the reference for this job and for any repair years later. On site it means one applicator per wall, working corner to corner without stopping, because the texture of a fresh section will not marry into a section laid the day before.

Artificial Rock · 05

Colour, sealing and keeping it

Stone colours want to be quiet. These finishes carry their own depth through the texture, so heavy pigment tends to fight the effect. Most jobs settle in a narrow band of limestone whites, greys, sands and warm putty, and let the light do the rest. Sealer goes on where hands, splashes or steam reach: bath surrounds, kitchen walls, hallways at shoulder height. Elsewhere it can be left as lime. Cleaning is a dry or barely damp cloth and nothing abrasive, with our plaster cleaner for marks that will not lift. Small knocks can be worked back in, but as with any trowelled finish a large repair is a wall, not a patch.

Where It Is The Wrong Answer

Where artificial rock is the wrong answer

This is the wrong answer for anything with genuine relief. Boulders, grottos, waterfalls, pool surrounds, climbing walls and themed rockwork all need a carved build over an armature, not a coating. It is also wrong inside a shower enclosure, where standing water wants tadelakt, and wrong over damp, moving or loose backgrounds. And if you want the look by Sunday with no mess, a plastered wall is not that job.

Order the sample box, put the boards against the wall you have in mind, and look at them in daylight and in lamplight before you decide. If you would rather we laid it, ring 07592 929191 with photographs and measurements.
Order a Sample Board
The House Timeline

Five years, one standard

2021

The First Walls

The work starts in Birmingham under another name. Inside the first year it reaches London, Manchester, Kent and Surrey.

2022

The Team Grows

Three new members join the studio, giving us the hands to take on larger projects without dropping the standard of the finish.

2023

The Academy & The Supply Line

The Academy opens its doors, and a supply agreement is signed with our materials producer. Quality secured at the source.

2024

The Commercial Turn

The workshop makes its name in commercial decorative finishes across the UK, quietly supplying fellow applicators and proving every material on its own projects before it went on sale.

2025

The Range Goes Public

Tested on the job, refined and trusted by the trade first, our own materials go on open sale to the public.

2026

The Name Goes Up

Five years of work, one supply line and one school, finally under a single name. Zavoré: the full range, the Academy and the Colour Library in one place, and the next wall always ahead.

✦Est. 2021
An independent house, family run since day one
ItalyMilled
Venetian plaster from Italian mills, in the Venetian tradition
3In One House
Materials, installation and training, under one roof
✦Showroom
Visit by appointment and see every finish in person
24hDispatch
Order by 12pm and it ships within 24 hours wherever we can
Beyond Artificial Rock

We also craft every other finish

Venetian plaster leads the house, and our team installs every finish below.

For The Trade

Trade accounts for plasterers and decorators

Approved decorators, plasterers, contractors and designers buy with a Zavoré trade account. Ten percent off every material, taken off automatically the moment you are signed in to your trade account, consistent colour on every Venetian plaster reorder, colour matching to any reference, and the members only Rewards Room, where every pound counts towards titles and rewards. Academy students walk in the day they finish their course.

Before You Order

Your questions, answered honestly

Up close, yes. The pitting, the drift and the coolness of stone come through, because it is lime and marble worked with a trowel rather than a print of stone. What it will not do is stand proud of the wall. If your reference picture has boulders or an overhang in it, that is carved rockwork, which we also supply and install.
We will not give you a number without seeing the job. What we can say is that plaster is a coating rather than a build up: no fixings, no weight to carry, no joints to line through, and it does not lose you an inch or two off every wall. Materials are priced by the tub, Travertino 24kg is £200, and we quote labour after a look.
On bathroom walls and around a bath, yes, sealed. Inside a shower enclosure we would put you on tadelakt instead: it is the Moroccan lime finish built for standing water, and it is what we would use in our own bathroom. Tell us which walls take direct spray and we will split the room between the two.
It goes on in millimetres rather than inches, so a doorway, a skirting line or a socket does not need reworking the way it would for real stone cladding. The wall behind it has to be made flat first, and that is the part people underestimate. Preparation is usually more work than the finish itself.
Delivery
FreeCollect from the studio
£50Zavoré personal delivery, Birmingham and an hour around us
By weightUK tracked courier, priced at checkout
By quoteInternational delivery, email us for a price
£150Emergency same day between Manchester and London. We go further for an additional charge

Delivery is charged on every order that ships, and collection from the studio is free. We deliver nationally and internationally. UK delivery is priced at checkout by weight. International delivery is quoted for each order, so email sales@zavore.co.uk with what you need and where it is going and we will send you a price.

The Zavoré Journal

Artificial Rock, written down

Five years of technique, published openly. We would rather you got it right first time than had to buy the material twice.

Buy with Complete Confidence

Your order, protected at every step

We never see or store your card details. Every payment is handled by the world's most trusted payment providers.

Secure Payment

Card details are processed and encrypted by our payment partners. PCI Level 1, bank grade security.

30 Days, Damage On Us

If it arrives broken, send a photograph and we replace it. If anything is ever wrong with your order we will happily replace it.

Tracked 24hr Dispatch

Fully insured and tracked to your door or site, anywhere in the UK and worldwide. International orders, including Europe, are quoted by email before they ship. Write to sales@zavore.co.uk for a price.

Real Human Support

Ring us and a working installer picks up, Mon to Sat. Ask which finish suits your wall, how much you need, or what to do when you are mid job. No call centres, no scripts.

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The Zavoré Journal

Techniques, releases & course dates

One considered email a month. Finish breakdowns, new materials, and first access to course seats.

Near You

Artificial rock near you

Artificial rock in London·Artificial rock in Birmingham·Artificial rock in Manchester·Artificial rock in Glasgow·Artificial rock in Liverpool·Artificial rock in Nottingham·Artificial rock in Kent·Artificial rock in Essex·Artificial rock in Surrey

Artificial rock in Leeds·Artificial rock in Bristol·Artificial rock in Sheffield·Artificial rock in Edinburgh·Artificial rock in Cardiff·Artificial rock in Oxford·Artificial rock in Cambridge·Artificial rock in Brighton and Hove·Artificial rock in Leicester·Artificial rock in Newcastle upon Tyne·Artificial rock in Bath·Artificial rock in York·Artificial rock in Cheltenham·Artificial rock in Coventry·Artificial rock in Reading·Artificial rock in Milton Keynes·Artificial rock in Southampton·Artificial rock in Bournemouth·Artificial rock in Exeter·Artificial rock in Norwich·Artificial rock in Derby·Artificial rock in Harrogate·Artificial rock in Chester·Artificial rock in Belfast·Artificial rock in Aberdeen·Artificial rock in Swansea·Artificial rock in St Albans·Artificial rock in Windsor·Artificial rock in Plymouth·Artificial rock in Winchester

Elsewhere in the UK, see every area we cover. Want to learn it? See the Artificial rock course.

Questions & Answers

More questions, answered

What is artificial rock?
Artificial rock is sculpted rockwork, mortar built over a steel and mesh armature, then carved and coloured to look like stone. The same search also covers stone effect plaster, a thin coating on the plane of the wall. We supply and install both. Read our artificial rock feature walls guide.
Can you build boulders, grottos or waterfalls?
Yes, carved rockwork is built in inches over an armature in a reinforced mortar and carved while it is still green. It suits boulders, cave mouths, pool edges, climbing walls and themed rockwork. A coating cannot do that job, because it stays flat on the wall. Tell us your drawing via our contact page.
Which plaster looks most like stone?
Travertino is the closest to cut stone, with an open, pitted, horizontally drifting character. Intonachino is a quieter, more even mineral face for large areas, and Beton Stucco gives a flat, cool concrete look. All three are tinted to your colour.
Can artificial rock be used outside?
It depends on the job, so ring before you order. Carved rockwork is the build used for features such as pool edges and boulders, while flat stone effect plaster outside is a phone call first because the right answer depends on what the wall is made of. Call 07592 929191.
What wall do I need before stone effect plaster?
The wall needs to be sound, dry and flat, such as fresh plasterboard, a skimmed wall or a sound render, and it is primed before the first coat. The plaster inherits whatever is under it, so a moving wall, a damp wall or loose old paint must be made good first. We survey before pricing.
What colours are best for stone effect plaster?
Quiet ones, because these finishes carry their own depth through the texture and heavy pigment fights the effect. Most jobs settle on limestone whites, greys, sands and warm putty. Each is tinted to your colour. See our colours page or order the sample box.
Do stone effect walls need sealing, and how do I clean them?
Seal where hands, splashes or steam reach, such as bath surrounds, kitchen walls and hallways at shoulder height. Elsewhere it can be left as lime. Clean with a dry or barely damp cloth and nothing abrasive, using our plaster cleaner for marks that will not lift. Sealer is in the shop.
Can stone effect plaster be repaired?
Small knocks can be worked back in. A large repair is a wall rather than a patch, as with any trowelled finish, because the texture of a fresh section will not marry into a section laid before. Keep the agreed sample board, since it is the reference for any repair years later.
Can I choose how rough the stone texture is?
Yes, and you should agree it on a board before anyone touches the wall. Two applicators can take the same Travertino and produce a soft, almost smooth stone or an open, quarried one, depending on trowel pressure, timing and how much is cut back. Keep that board as the reference.
Can I learn artificial rock at a course?
Yes, the Advanced Course at the Zavoré Academy in Birmingham covers artificial rock. It runs four days, 10am to 5pm, at £1,200 per person, for people who have done the first course or come from site. A 1 to 1 session can also be shaped around it. See Venetian plaster training.
Can I do stone effect plaster myself?
A confident DIYer can make a good job of a small wall after practice on boards. Stone effects are more forgiving than a mirror polished Venetian, because irregularity is the point. The hard part is keeping one wall consistent from corner to corner. Most people do better letting our applicators lay it.
Can artificial rock be used on a chimney breast or fireplace surround?
Yes, chimney breasts and fireplace surrounds are among the places stone effect plaster suits best. It needs no substructure, no fixings and no allowance for weight, and it does not eat the room the way clad stone does. Tell us how the fire is built and send photographs of the wall.
Can I order samples of stone effect plaster?
Yes, the sample box holds six boards so you can compare textures and colours. Put the boards against the wall you have in mind and look at them in daylight and in lamplight before you decide. Order the sample box to start.
Is stone effect plaster used in hotels, spas and restaurants?
Yes, hotel, spa and restaurant feature walls are among the best fits, along with media walls and bar fronts. It goes on continuously with no joints and no fixings anywhere in the wall. Designers can read our specifier guide and ask about trade accounts.

Providing luxury finishes for the most prestigious addresses in the world

Venetian plaster, limewash, microcement, tadelakt, metallics, sculptural plaster and gold leaf, supplied and installed by our own team, with Venetian plaster taught at our Birmingham studio.

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© 2026 Zavoré Ltd · Est. 2021 · Made to order in Birmingham
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